FAQ

WHAT IS THIS EVENT ABOUT?

This event will showcase a curated collection of around 300 titles on a dedicated Steam page. It's a fantastic opportunity for developers to spotlight their games and for players to discover fresh content and deals. And we strongly encourage titles to offer special discounts, roll out updates, and make exciting announcements during the event.

WILL THIS EVENT GET FEATURED ON STEAM?

Last year, we received the Daily Deal featuring on the homepage.
This year’s featuring is still under application.
In addition to Steam Global, we will also apply for Steam China featuring to bring greater exposure this year.
We will announce the results as soon as they are confirmed.

I AM A DEVELOPER — WHY SHOULD I PARTICIPATE IN THIS EVENT?

Participating as a developer offers a range of benefits:

Increase Visibility: Enhance your Steam store page's exposure and attract more traffic.
Gather Feedback: Engage players by offering demo versions and receiving valuable insights.
Boost Sales: Drive wishlist numbers and improve sales performance for released titles.
Make Announcements: Take advantage of the timing to reveal major news like sequels or release dates.

WHAT TYPE OF GAMES ARE ELIGIBLE FOR THIS EVENT?

We welcome submissions from ALL GENRES, but entries must have themes of Eastern martial arts, such as ninjas, samurais, martial heroes, kung fu, cultivation, etc.

Final selection is based on multiple factors, including theme relevance, planned updates or discounts, demo availability, and other considerations.

To achieve the best results, we recommend that your game launch both discounts and updates during the event, and update visibility rounds if you are able.

WHAT ARE THE START AND END DATES OF THE EVENT?

The event will run from July 24 to 30, 2026 (Pacific Time).

SUBMISSION DEADLINE & NOTIFICATION DATES

If your game plans to launch content updates, major discounts, or new demos during the event, this is your perfect chance to reach more players worldwide.
Sign up via the form to join us.
📩Registration Period: Now – April 30, 2026
📢Results Announcement: By May 30, 2026

I'M A JOURNALIST / CONTENT CREATOR — HOW CAN I COVER THIS EVENT?

If you're interested in covering this event, please submit your inquiry via our dedicated form.

WHERE CAN I GET THE PRESS KIT?

We are still preparing the press kit and will share the download link once it is available.